Hypothesis
IF we highlight the search on mobile
THEN CR is increasing
BECAUSE Users are finding their products faster and are more likely to check out.
Outcomes and Implications
| Psychological Mechanism | Effort Reduction / Cognitive Ease |
|---|---|
| Predicted Winrate | 19.05% 🔼 |
| Strategic Implication | Highlight mobile search to make product discovery faster and boost conversion. |